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Facebook Certified Community Manager Sample Questions:

1. A community manager of a tech startup wants to develop new customer acquisition channels. The startup has a Facebook Page and an Instagram account with a combined reach of 80,000.
The chief marketing officer of the startup directs the community manager to research how to launch a podcast. The startup has not previously used podcasts.
Which first step should the community manager take?

A) Analyze the best-performing content across the current social media presence for potential reuse in the podcast.
B) Research and purchase the appropriate tech equipment to record podcasts, and submit expenses to their manager.
C) Research all existing podcasts in the industry and find content that has not been produced previously
D) Launch the podcast at the earliest possible time, and promote it exclusively on the Facebook Page.

2. A new community manager joins the team of a large online retailer. This person is one of nine community managers who handle support queries. Community managers must remain on brand while maintaining an individual presence in the community.
Which option should each community manager use?

A) The approach that the team agreed upon and the company approved
B) The personal profiles of each community manager to make it clear who is replying
C) A company-branded profile used by all community managers with each reply signed by name
D) The agreed result from a recent poll stating that each community manager will use their initials

3. An inclusive football player community wins a civic award, which grants it an income to hire a community manager. Many of the community members are visually impaired.
Which two activities should the newly hired community manager take to engage the community? (Choose 2)

A) Share viral videos to spark discussion
B) Frequently encourage members to describe their best football tricks
C) Post visuals that are aligned with the corporate identity
D) Create a highly engaging text-based question of the day series

4. In an established community, members have been posting the same questions repeatedly.
Which three group tools should be used to help members find the answers they are looking for more easily? (Choose 3)

A) Direct members to report repetitive questions using the Report to Admin tool
B) Create a frequently asked questions learning unit
C) Add useful posts to a topic tag dedicated to frequently asked questions
D) Pin a post as an announcement in the group
E) Ask members to tag an admin every time someone asks a repetitive question

5. An online book club has a strict policy regarding self-promotion in the group. Community members are encouraged to share content about their favorite books or an upcoming release from an author, but they cannot promote their own work.
A new member joins the group and immediately posts a link to buy a book that he wrote. Upon seeing this post, several other group members comment with links to their websites to promote their work. The community manager wants to reinforce the group rules to the members.
Which two actions should the community manager take? (Choose 2)

A) Remove the member who created the post from the group.
B) Reply to the post and explain that this behavior is not allowed.
C) Repost the group guidelines regarding self-promotion.
D) Delete the post and use the Give Feedback feature.

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