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Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:

1. An SSH2 key pair can be created to be used for authentication to establish a secure connection between your server and the Oracle file server.
Which key from the client key pair must you send to Responsys?

A) Master
B) Secure
C) Private
D) Public

2. Which statement describes the requirements to set up a Responsys primary data gateway solution for the secure transferring of data?

A) To install the Responsys Data Gateway, you provide each client an encryption appliance that is configured to directly connect to their Responsys database instance. All data transfer occurs through the appliance.
B) The Responsys Data Gateway consists of only an API layer, using AuthO authentication to transfer data.
C) The Responsys Data Gateway consists of a dedicated database server that can be accessed securely using a VPN setup specifically for a client account.
D) The Responsys Data Gateway requires a dedicated SFTP account that isaccessed via a secure shell (SSH2) protocol. A customer must provide a public SSH2 key for authentication.

3. Your profile list is named CONTACTS. Your supplemental table is ORDERS with a Data Extraction Key of CUSTOMER_ID_ and a Primary Key of ORDER_ID, with TOTAL_ORDER_DOLLARS as a column. You design acampaign to display the ORDER_ID and TOTAL_ORDER_DOLLARS with a default value of 0 (zero) from the ORDERS table for each recipient in the target audience from your CONTACTS list.
What happens if there are multiple matches (more than one ORDER_ID) for a CUSTOMER_ID?

A) During the campaign worklist build, Responsys will pause and ask you to select the correct record to use for the campaign personalization.
B) When multiple matches with a record in the CONTACTS list exist in the ORDERS supplemental table, the first found match will be used in the campaign.
C) The campaign launch will error out when Responsys detects multiple matches with the CONTACI'S list from the ORDERS table.
D) Because multiple matches with a record in the CONTACTS list exist in the ORDERS supplemental table, no matching values will be pulled at all, and the default value of 0 (zero) will be used for every email generated.

4. You are creating an email campaign and you have a spreadsheet of contact email addresses and profile data that the campaign should be sent to for testing purposes.
How should you input this information into Responsys?

A) In the Manage List screen, ensure the list for the campaign is selected and then select the Seed Groups tab. Create a Seed Group list with the contact information from the spreadsheet.
B) Using Program, create a Proof List import job. The spreadsheet will need to be converted to a comma-delimited le to import.
C) Using Connect, create a Seed Group import job. The spreadsheet will need to be converted to a comma-delimited file before importing it.
D) In the Campaign workbook, select the Proofing Import Wizard button. Import the spreadsheet and ensure that it is convertedto a comma-delimited file before importing it.

5. Yousend the same email campaign out on the first Tuesday of every month to announce the month's specials.
You are interested in comparing how subscribers responded to the emails in the first three days following the send date during the last three months.
How should you configure a report to do this?

A) Create a report with Dimension=Campaign-Launch Date for each campaign, desired performance measures, and date measure = Interval. Configure this measure to include 0 - 3 days from launch.
B) Create a report with Dimension=Campaign-Launch Date for each campaign and select the da measure = Sent Date. Configure this measure as of three days from launch.
C) Create a separate report for each Campaign with performance measures within the Sent Date range for the first three days from launch. Export each report into Excel to assemble a summary report.
D) Select the 90-day Campaign Performance Report, select the campaigns and measures desired, and then just filter by "First 3 Days after Send".
E) Select the 30-day Campaign Performance Report, select just the campaigns desired, and the filter by "3 Days since Launch".

Solutions: