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HP HP2-B102 Exam Syllabus Topics:

SectionObjectives
Topic 1: Customer solutions positioning- Competitive positioning
  • 1. Channel sales fundamentals
    • 2. HP advantages in print ecosystem
      - Solution mapping
      • 1. SMB vs enterprise print environments
        • 2. Matching HP devices to customer needs
          Topic 2: Imaging and Printing Fundamentals- HP imaging and printing portfolio overview
          • 1. Printer categories and technologies
            • 2. HP product positioning basics
              - Sales fundamentals for HP solutions
              • 1. Value-based selling concepts
                • 2. Customer needs analysis
                  Topic 3: Printing solutions and services- Security and document workflow
                  • 1. Print security fundamentals
                    • 2. Document workflow solutions overview
                      - Managed print services basics
                      • 1. Device lifecycle management
                        • 2. Cost optimization concepts

                          HP Imaging and Printing Sales Fundamentals Sample Questions:

                          1. Which question is a typical cross-selling phrase?

                          A) Would you benefit from increasing the number of MFPs in your fleet?
                          B) Would you like to add an HP Care Pack to your HP MFP?
                          C) Would you benefit from a duplex model?
                          D) Would you benefit from a single-function device instead of an MFP?


                          2. What is one reason to outsource the printing of marketing materials?

                          A) to be able to make changes on short notice
                          B) to order a large quantity with static information
                          C) to make it easy to reorder small quantities if you run out of the original print run
                          D) to print only the quantity you need


                          3. What is the difference between HP ColorSphere Print Cartridges and other brands or remanufactured print cartridges?

                          A) There is no difference.
                          B) HP ColorSphere Print Cartridges contain up to 70% of the imaging system.
                          C) HP ColorSphere Print Cartridges are less expensive.
                          D) Remanufactured print cartridges print faster


                          4. What are common purposes of a business related document? (Select two.)

                          A) generates revenue
                          B) enables green initiatives
                          C) enables processes
                          D) simplifies employee workflows
                          E) generates new business


                          5. How many pages is a mid-volume scanner capable of handling?

                          A) 2000 pages per day
                          B) 3000 pages per day
                          C) 1000 pages per day
                          D) 4000 pages per day


                          Solutions:

                          Question # 1
                          Answer: B
                          Question # 2
                          Answer: B
                          Question # 3
                          Answer: B
                          Question # 4
                          Answer: A,E
                          Question # 5
                          Answer: A

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